Story
We are guided by ( radical transparency ) and the ( transformative power ) of a fair price.

Flavor is our Agency

We visit small coffee producers across the world to hand-pick the very best lots of the season―all with the singular purpose to be enjoyed by you.

THE JOURNEY FOR EACH BATCH BEGINS AT ORIGIN.

Followed by long flights, pick-up trucks, and vertical climbs to finally land at the source.

Learn more about our process and why transparent sourcing is so important.

Trade transparency is the key to a just and fair supply chain.

Progress begins with understanding a producers true cost of production

The lack of information in the coffee supply chain means little understanding of who profits from coffee, and by how much. It’s why we buy directly from small coffee producers, pay higher than average premiums and publish our prices — adding context in a way that supports a more sustainable trade.

On Traceability

Traceability gives producers recognition — verifying how coffee is grown, picked and processed. This is how we ensure ethical, sustainable production.

LIKE A PUZZLE, THE REST FALLS INTO PLACE.

We roast all our coffees on an antique Probat UG15 and Probat P25 under the watchful eye of our talented roasting team.

These are our instruments to deliver Flavor

FROM THERE WE CUP EACH BATCH

We check for quality control, issue the most prominent tasting notes, & carefully package every roast to deliver all across the U.S

Metric is forever inspired by the sweet, radiant nature of flavor, & the limitless possibilities of coffee.

B-Corporation

Last year, we began our journey towards becoming a certified B Corp within one year. Becoming a B Corp for us means- being included in a community of like-minded business that share our values along with embracing a powerful mark that verifys our social and environmental performance, public transparency and legal accountability.

As a certified B Corp company, it is crucial to have a third party that has zero interest in our business verify and measure our performance in order to have not only the much-needed accountability, but also, it provides a clear path to improving the way we do business.

FIND THE PREFECT BREW FOR YOU.